PULLMAN, Wash. – John Mateer grew up in Texas, where the only thing richer than football is the barbecue sauce.
His NIL partnership with the local food truck Miss Huddy’s isn’t about the money.
Mateer said the owners and the quality food that reminds him of home.
They’re really good people. They have the same values as me and it’s just a good little deal. I’m not trying to take anything from them. I don’t want a whole bunch of money or anything. I want to help them and they’re helping me and it’s been a good partnership,” Mateer said.
In a world where NIL deals dictate where a student-athlete plays their sport, Mateer seemed content with his free barbecue in a small town.
“I just think that’s how I was raised. It comes through the hard work and patience and at some point it’s going to get to you. God will bless you if you work hard and do everything right and here I am.”
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